Beverages • Liquor
Woodford Reserve released a limited-edition “Red Corn” bourbon as part of its Distillery Series. The heirloom grain release will be sold in limited quantities at the Versailles distillery and select Kentucky retailers.
May 26, 2026
Beverages
Venu Holding Corporation has named PepsiCo as the Official Beverage Supplier for its Sunset Amphitheater portfolio. The agreement covers locations in Oklahoma and Texas, with further expansion planned.
March 20, 2026
Fast Food • Promotional Campaigns • Beverages
SONIC Drive-In has launched a new beverage lineup called Refreshers, featuring three fruit and green tea flavors. The drinks will be available nationwide starting March 23, with early access on the SONIC App beginning March 16.
March 17, 2026
Beverages • Food & Beverage Brands
Capri Sun has reintroduced its Moon Punch flavor as Blood Moon Punch ahead of a total lunar eclipse and NASA’s Artemis II mission. The limited-edition release includes collectible glow-in-the-dark pouches and a 10,000-pouch giveaway.
February 26, 2026
Beverages
Delicato Family Wines has appointed Alan Airth to its Board of Directors. Airth brings corporate board experience, including service on the Board of Mars, Incorporated, as the family-owned winery expands its governance leadership.
February 17, 2026
Food & Beverage Brands
Genius Gourmet has expanded its sparkling protein beverage line with a new Fruit Punch flavor and broader retail distribution. The launch follows continued momentum for its Blue Raspberry Lemonade offering across major U.S. retailers.
December 15, 2025
Beverages • Food & Beverage Brands
The Coca-Cola Company announced that Henrique Braun will succeed James Quincey as CEO in March 2026, with Quincey transitioning to Executive Chairman. The leadership change follows Braun’s decades-long tenure with the company across multiple global roles.
December 10, 2025
Beverages
The Coca-Cola Company has elected Max Levchin, co-founder of PayPal and CEO of Affirm, to its board of directors. The company also declared a quarterly dividend of 51 cents per share, payable December 15.
October 20, 2025
Beverages
HTeaO is partnering with Tony’s Chocolonely to release the limited-time Tony’s Chocolonely Peanut Butter Latte, available October 1–November 15. The collaboration blends ethical chocolate with HTeaO’s coffee offerings and includes a launch-day promotion.
October 1, 2025
Beverages
Coca-Cola Beverages Florida has appointed Gerald Charles, Jr. as Chief Information Officer. Charles succeeds Terrence Gee, who will transition into an advisor role focusing on warehouse automation.
April 9, 2025